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On the World Wide Web your domain name is your own unique identity.
No two parties can ever hold the same domain name simultaneously;
therefore your Internet identity is totally unique.
If you have a business site on the Internet your domain name is your own
online brand and in a sense you can use your domain name as your online business card.
With your own domain name your web site, and e-mail addresses for example will have
that professional look, being unique to your business.
Many people often miss the importance of having and then keeping their domain
name until they lose it. Once this happens they soon realize that they have lost their
whole online identity.
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To understand why you need a domain name you first need to know how a domain name
works?
A domain name is an addressing construct, used for finding and identifying computers on
the Internet. Computers use Internet Protocol (IP) Addresses, which are a series of numbers
used to identify each other on the Internet; however, many people find it hard to remember
IP Addresses. Because of this, domain names were developed so that easily remembered names
and phrases could be used to identify entities in the Internet instead of using an
IP Address.
For example, the domain name LibraHosting.com identifies the company
LibraHosting.com.
When a user types the domain name LibraHosting.com in their browser or sends an
email to LibraHosting.com, the Domain Name System (DNS) will translate the domain name
into IP numbers. These are then used by the Internet to connect the user to
LibraHosting.com's web presence.
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